We believe in 1% better approach in life, but first of all, start where you are, use what you have, and do what you can. A breakthrough occurs by conditioning your mind every day. Your body’s form follows function and will change over time (i.e., spend hours each week squatting deeper and heavier, and you will be able to squat properly, and vice versa). Unfortunately, the reality is that the time frame is often years longer than we want, requiring mental discipline, community support, and constant motivation to reach.

The breakthrough may occur months or years after you begin your journey but only happens with a constant support system. Whether a beginner or an elite athlete, everyone will hit roadblocks along the way. You may face a minor injury, slide into an easy lifestyle and grow tired of the process, or simply want to quit entirely. We believe in inspiring you to break past your own barriers, become a more confident person, and be and do more than you ever thought you could.